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Alex Bell – Content and SEO Executive | CruiseKings

Blogs, copywriting and inspiring editorial

I’ve been part of the team here at CruiseKings since May 2021, fresh out of university, where I achieved a First Class honours in International Marketing. I knew from the get-go that I wanted to be involved in Marketing in some capacity (after I failed in football), so when the opportunity to throw myself into the world of travel came about… it was more than ideal.

When I began this role, I had next to no experience… which in a way was a blessing in disguise. It gave me a real opportunity to soak up as many different positions within our team as possible and really fine-tune my craft. From social media, emails, stats and campaigns – I’ve dabbled in it all. However, my career really took off when I got involved in direct mail, as it gave me the chance to get creative in much more depth and detail. From here, my passion for copy snowballed and has since become the main focal point of my workload.

Nowadays, I tell our team's story by overseeing the production side of our educational trip opportunities and managing user-generated content from our valued clients... (I’m the guy pestering everyone for photos and quotes)! The best part of this role is that I get to bring stories to life and inspire others along the way… apparently, this is what I’m best at. You’ll find these stories on our site, in our emails, throughout our mailers and across our socials too!

I love travelling and have been fortunate enough to see lots of different places during my time here. Whether it's cruises from Barcelona on board Norwegian Epic, to action-packed journeys through Pisa, Nice and Monte Carlo with Azamara Cruises – the opportunities for travel here are great! I recently uncovered Amsterdam and Bruges on the fun-filled Scarlet Lady with Virgin Voyages – certainly an eye opener as to what ‘lively’ cruising truly means! I’m most excited, however, for my upcoming trip to Canada to experience the iconic Rockies Summer Premium Tour – genuine bucket list stuff.

Outside of work, I love spending time with dogs, and I do all I can to stay active – whether that be at the gym, playing football, or trying new activities. There’s a running joke in our Marketing team that I always find new ways to break bones, with the most recent being my collarbone. The ‘highlight break’, however, was both my wrists on a skiing holiday in Austria… a rough few months to say the least.

What our clients say

Platinum Service Award Winners

Average Customer Rating: 4.9/5

polite, efficent and friendly

Mr Simpson / July 2026

Thanks Sean

Sean in your castle court branch Belfast who looked after us was amazing, he had so much patience, checking different itineraries for us and had lots of advice and recommendations. Nothing was to much bother. We felt unpressured and Sean was very understanding as we left for a coffee to chat it over only to come back and book 30 mins later. Sean is brilliant character and an assest to your team. We felt really confident when booking with him.

Mr & Mrs Donaghy / July 2026

Happy Days are here again

Excellent service in and 10 minutes later holiday booked and back out the door, if only someone had offered to pay it. Still nothing is ever perfect but Stewart Travel is as good as it gets.

Trusted Customer / July 2026

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